Soviet modernism and economic innovation: case of industrial graphics

Abstract. The author considers the period from the mid-1950s to the late 1960s as the heyday of industrial graphics in the USSR. This is due to the implementation of several economic reforms in the country, which can be interpreted more as a set of socio-cultural innovations. In their course, design was given the role of one of the guiding processes, which explains its development and the relatively high status in society at this time. An example of the artist's activity is considered as D. Kryukov.

Key words: design, innovations, Soviet economy, industrial graphics, logo, Andrey Kryukov (1923 – 1998).

Troshin Andrey Alekseevich,
PhD in Philosophy, associate professor,
Financial University under the Government of the Russian Federation (Moscow),
e-mail: AATroshin@fa.ru

Founder
Likhachev
Russian Research
Institute for Cultural
and Natural
Heritage

Publisher
Likhachev
Russian Research
Institute for Cultural
and Natural
Heritage

Frequency
4 issues per year

Published
online only

Certificate
of the mass
information media
registration:
Эл. № ФС77-59205,
date: 03.09.2014

институт культурного

и природного наследия

имени Д.С.Лихачёва,

2014-2024.

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     The authors’ opinions expressed therein are not necessarily those of the Editor.

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Поддержка — Российский научно-исследовательский институт
культурного и природного наследия имени Д.С.Лихачёва (Институт Наследия).
     The website is managed by the Likhachev Russian Research Institute
for Cultural and Natural Heritage (Heritage Institute).